My thoughts on duplication

Does your website's content fall a little too close to the thin side? It's relatively easy to fatten up your content and make it more relevant and helpful for the people that reach it from Google's search result pages. One could argue that the deceptive SEO practiced in its early …

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How do you make a Google friendly heading?

Links may very well become "democratized" as they become less representative of the overall sentiment of the online world. A very small percentage of internet users has ever published a link on a website or blog. In fact, the company has made a name for itself in always striving for …

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Reasons that people rely on 301 redirects

Once you've done a thorough analysis of your chances to rank on a specific term, the next step is to write an amazing article and optimize it accordingly. And hit publish. Once you've got a foothold in search ranks, you'll need to spend some significant time and money to move …

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Use Hashtags (Wisely) and Categorize Your Boards

Besides voice search and Google's focus on that, more is changing in and for Google. Specifically: a few new technologies and a profound new way of looking at the web. However, if it's too long and doesn't cover a specific topic in great detail, then it can easily scare users …

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Emphasizing fast results by using reporting

This can be a very simple rule to follow, just create content that your customers will enjoy reading. Not only could this help you move up in rankings, but it could also help increase your conversion rate. Understanding their methods will give you an idea of how they appeal to …

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The offsite SEO mystery revealed

Like news articles, content that includes statistical reports will also go out of date. Just improving social media engagement and adding meta tags might be all it takes to boost you a couple ranks on Bing. The fields of advertising, promotions, and marketing communications have experienced several new trends. As …

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